ASI ContentBridge™ provides distributors with a means to directly access, integrate, and customize all of ASI’s product and supplier data and educational and editorial content. Transferred over the Internet, through a simple to use interface, ASI’s proprietary information can now be integrated into your company’s business applications.
What types of content does ASI ContentBridge™ provide?
ASI ContentBridge™ provides three types of information: supplier and product data, award-winning editorial and news, and comprehensive education and training.
Supplier and Product Data – integrate the data that drives ESP Online™ and LogoMall® directly into your mission-critical business applications. ASI ContentBridge™ puts our staff of 70 data specialists to work for you providing the latest, most-accurate data in the industry. All of ASI’s exclusive data is provided, including pricing, set-up fees, product images, new suppliers and supplier ratings.
Award-Winning Editorial and News – from the annual "State of the Industry" report (from the Neal® award-winning Counselor), to articles on selling into target industries from Advantages, to breaking industry news, ASI ContentBridge™ allows your staff to keep up on the latest trends and selling techniques in the industry.
Education and Training – ASI invests over $1.3 million in industry education each year. With ASI ContentBridge™ you can train and retain your employees using the most effective and comprehensive education programs in the industry.
How are companies integrating ASI ContentBridge™?
ASI ContentBridge™ provides virtually limitless opportunities, including building your own custom applications and being able to track what products sales representatives order most and which suppliers they work with more often. Some common applications include improving order efficiency, intranet training and Web site search engine optimization. ASI ContentBridge™ provides virtually limitless opportunities including building your own custom applications.
What are the benefits of using ASI ContentBridge™ in your business?
• Achieve higher operational efficiency integrating, or co-mingling ASI’s
data with your business systems
• Increase your sales and improve employee retention with a more knowledgeable staff
• Improve customer service and save costs by reducing order errors and omissions
• Drive IT productivity and save on development
costs for new applications with ASI’s easy to use
API and software development kit
What is the cost?
We expect that every project and business relationship will be unique so ASI will work with you to customize ASI ContentBridge™ to your exact specifications. As you would expect, due to the custom nature of the program, costs will vary based on the needs of your business.

